Health Coaching & Personal Training

1:1 Coaching

Need some extra support during these challenging times? Nicole Martinovich, Healthy Initiatives Coordinator and Certified Health & Lifestyle Coach is available for free sessions via zoom to share tips and tools, perspective and options for exploring, experiencing and managing your health and life.

You can email Nicole directly at to schedule.

Why Work with a Health Coach?

Health coaches work to empower clients to live their best life, according to the clients' terms.

  • To clarify health related goals
  • Discover strengths and challenges
  • Learn new strategies to solve problems
  • Use active learning to develop a path toward greater health and happiness
  • Accountability, motivation, and fun!
  • Get out of a rut

What to Expect from Coaching

  • Respectful Engagement
  • Support for healthy lifestyle change
  • Actionable Steps / Homework
  • Holistic Approach
  • Self-discovery & Active Learning
  • Co-create strategies for a successful and fulfilling life
  • Identify your dreams, desires and goals
  • Reframing to expand your options

What is Health Coaching?

Meet our Personal Trainers

Sonya Borges

Sonya Borges profile pictureSonya has been a Personal Trainer and Swim Instructor for three years. She gives her clients options for workouts on land or in water. On land she specializes in mobility, resistance and strength training. In the water she helps clients improve stroke form and injury rehab.
Sonya was a member of the Santa Rosa Junior College Swim & Dive team in 2016, where she found her love for weightlifting. In 2019 she became a Certified Personal Trainer through PTA Global.

Her degree in Natural Science gives her an understanding of how the human body works on a physiological level. Sonya’s knowledge and dedication to a healthy lifestyle is what makes her passionate about helping others. She believes fitness has made a positive impact on her life by improving her mental health and making her feel good inside and out. Her training style on land or in water is positive, educational and goal oriented fun!

Joe Furry

Joe Furry profile pictureJoe began his fitness journey after an almost 10 year career in public safety here in Sonoma County. When he suffered a career-ending injury he realized that he needed to make his health and fitness a priority if he wanted to make a full recovery. His first goals were weight loss and enhancing overall health. While achieving his goals and losing 50 pounds, he discovered his passion for fitness! Now he wants to share his knowledge and experience to help others achieve their goals.

Joe knows what it’s like to be overweight, and how that affects quality of life. He wants to help you discover the benefits of training that have helped him become the person he is today—strong, capable and compassionately excited to help you. Life is hectic and we all have busy schedules. Joe will show you that fitness can be manageable and enjoyable, with real and attainable results.

Nicole Martinovich

Nicole loves to exercise. Exercise has been a part of her life informally learning to swim and surf and more formally swimming competitively and later performing in dance groups.

Nicole has a Bachelor’s in Physical Education, a Master’s in Traditional Chinese Medicine and teaching credentials. She has studied a wide variety of health and wellness topics including yoga, Pilates, group exercise, behavior change, sports nutrition, health and life coaching and more! She has special training in diabetes prevention and management as well as lifestyle and behavior change.

She loves to teach and help others achieve their health and wellness goals. Nicole has been with the Y since 1993, teaching, training, coaching, providing programming and supporting the health and wellness of our community all along the way.

Nicole’s message to potential clients:
“Training and coaching are about getting you from where you are to where you want to be. You show up, do the work. I’ll bring my all; from sets and reps to downdog and hundreds, with lifestyle hacks, diet course corrects, meditation, inspiration, tools and techniques, with focus and fun. Let’s get started!”


Nicole Martinovich, Certified Health Coach & Healthy Initiative Coordinator
(707) 545-9622 ext. 3412